Wealth management and asset management, explained

FOR IMMEDIATE RELEASE

Truthifi Launches The Truthifi Total Cost of Ownership (TCO) Report, Aggregating Complete Investment Costs Across All Accounts

Industry-first comprehensive fee aggregation shows total costs by type and recipient for investors managing $350M+ across 18,000+ institutions

PRINCETON, NJ, UNITED STATES, May 20, 2025 /EINPresswire.com/ -- Truthifi, the world's first investment monitoring app, is proud to announce the launch of The Truthifi Total Cost of Ownership (TCO) Report, a comprehensive fee aggregation system that reveals total investment costs across all accounts, categorizes fees by type, and maps where money flows to service providers. Building on Truthifi's Fee X-Ray technology, this industry-first innovation solves the fundamental challenge of understanding true total costs when fees are scattered across multiple accounts, institutions, and service relationships.

The Truthifi Total Cost of Ownership Report transforms fragmented fee information into unified visibility. Serving a growing user base managing over $350 million in assets across 18,000+ financial institutions—including accounts at Vanguard, Fidelity, Charles Schwab, Merrill Lynch, Morgan Stanley, TD Ameritrade, E*TRADE, and platforms like Robinhood, Wealthfront, and Betterment—Truthifi leverages military-grade AES-256 encryption and enterprise-grade infrastructure to aggregate fees across entire portfolios, enabling investors and advisors to evaluate total relationship costs and service value.

"For the first time, technology can actually show investors the complete picture of what they're paying across all their accounts," said Scott Blandford, CEO of Truthifi. "The Truthifi Total Cost of Ownership Report pulls everything together—not just individual fees, but your total costs and where that money goes. When investors can see the whole picture and advisors can show exactly how their services fit in, you get real conversations about value. That's what genuine partnerships are built on."

The Truthifi Total Cost of Ownership Report aggregates fees across all connected accounts regardless of where they're held. Investors with retirement accounts at Fidelity, brokerage accounts at Charles Schwab, advisory accounts at Fisher Investments or Edward Jones, and 401(k) plans with Fidelity Investments can see their total annual costs in one unified view. Whether working with fee-only financial advisors, fee-based advisors, or commission-based relationships, the platform identifies every fee across all accounts, categorizes each cost by type, calculates total amounts paid in each category, and shows where money flows to different service providers and institutions.

The system categorizes fees into clear types that reveal the complete cost structure. Financial advisor fees show what investors pay for professional guidance and portfolio management services—whether to fee-only financial advisors, fee-based advisors, or commission-based representatives—aggregated across all managed accounts. Fund fees and expense ratios reveal ongoing costs of mutual funds, ETFs, and other investment products, including low-fee investment funds held across the portfolio. Platform and custody fees show what investors pay to institutions like Fidelity Investments, Edward Jones, Fisher Investments, and other firms for account maintenance and administrative services. Transaction costs capture commissions, trading fees, and execution charges across all accounts. The TCO Report presents these categories with clear totals, enabling investors to understand both their complete cost picture and the breakdown of where money goes.

Fee flow analysis shows exactly where costs are going. The platform tracks which portions of total costs flow to financial advisors for advice and management—whether fee-only advisors, fee-based advisors charging the average financial advisor fee of 1%, or other compensation structures like those at Fisher Investments or Edward Jones—which amounts go to asset managers and fund companies for investment products, what fees go to brokerage platforms and custodians like Fidelity Investments for account services including Fidelity 401(k) fees and Fidelity investment account fees, and how much is consumed by trading and transaction costs. This attribution enables clear evaluation of whether total costs align with services received and relationship value delivered across all provider relationships.

"Great financial relationships work best when everyone understands the full picture," Blandford explained. "The Truthifi Total Cost of Ownership Report moves the conversation beyond individual line items to show what you're really investing in these relationships as a whole. Investors become real partners because they have the information they need, and advisors get tools that naturally demonstrate the work they do. Technology should make relationships stronger, not replace them."

The platform reveals cost patterns across account types and institutions. Investors can see how much they pay in total at each financial institution where they have accounts, compare costs across different relationships, understand whether certain accounts or institutions represent better value, and evaluate whether consolidation might affect total expenses. The TCO Report shows which accounts bear the highest costs, whether fees are proportional to account sizes, and how total costs distribute across the portfolio.

Total cost calculation goes beyond simple addition. The platform accounts for fees charged at different frequencies, converts all costs to consistent annual amounts, calculates total fees as a percentage of total assets, and shows both dollar amounts and basis points for clear comparison. Investors can see their total annual investment costs in dollars, understand what percentage of their portfolio they pay in fees each year, and compare their total costs against industry benchmarks.

Unlike platforms that generate revenue through product sales or receive compensation from financial institutions, Truthifi operates on a transparent subscription model with no conflicts of interest. This structure ensures The Truthifi Total Cost of Ownership Report provides unbiased fee aggregation regardless of where costs originate or where money flows. Whether analyzing financial advisor fees at traditional institutions like Raymond James, Edward Jones financial advisor fees and investment fees, LPL Financial, Fisher Investments fee structure and fees, Ameriprise Financial, or modern platforms like Ally Invest and M1 Finance, the platform delivers consistent, objective analysis that serves investors seeking clarity about their total costs across all relationships including fee-only financial advisors and fee-based advisor structures.

The Truthifi Total Cost of Ownership Report addresses the fundamental challenge of evaluating total investment costs when fees are fragmented across multiple accounts and institutions. Many investors pay more in total than they realize because they never see the complete picture aggregated in one place. Advisors benefit from tools that show clients the full context of their fees relative to total portfolio costs, enabling discussions about value delivery based on complete information rather than partial views.

The platform's enterprise-grade infrastructure currently monitors over $350 million in assets across 18,000+ supported financial institutions, maintaining read-only data connections that ensure maximum security without compromising analytical capabilities. The Truthifi Total Cost of Ownership Report seamlessly integrates with accounts at major institutions including Vanguard, Fidelity Investments, Charles Schwab, Merrill Lynch, Morgan Stanley, TD Ameritrade, E*TRADE, Interactive Brokers, Goldman Sachs, UBS, Wells Fargo Advisors, JPMorgan Chase, Bank of America, as well as platforms like Robinhood, Wealthfront and Betterment. The system aggregates fee data in real-time across the full spectrum of investment relationships.

The Truthifi Total Cost of Ownership Report extends Truthifi's commitment to collaborative transparency that strengthens relationships through complete information. Early users report that seeing total costs aggregated across all accounts provides clarity they never had before, enabling informed decisions about service relationships and portfolio management. Advisors appreciate tools that demonstrate how their fees relate to clients' total investment costs, facilitating honest conversations about value and appropriate service levels.

"We're building tools for transparent relationships that actually work for everyone," concluded Blandford. "The Truthifi Total Cost of Ownership Report shows what that looks like in practice—investors get complete clarity about their total costs, advisors can demonstrate the value they deliver, and everyone benefits from having the full picture. When transparency strengthens relationships instead of threatening them, that's when you know you're building something that lasts."

About Truthifi

Truthifi is a cutting-edge financial technology company dedicated to empowering individual investors with innovative tools that simplify portfolio management, enhance financial transparency, and drive smarter investment decisions. Through user-friendly, data-driven solutions, Truthifi is revolutionizing the way investors interact with their wealth. Currently monitoring over $350 million in assets across 18,000+ supported institutions with military-grade security, Truthifi serves investors who want clarity, advisors who want distinction, and an industry that needs trust. The company is headquartered in Princeton, New Jersey.

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