Is Empower Advisory Group a Fiduciary? Fees, Ownership & SEC Record (2026 Profile)

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Empower Advisory Group โ€” Truthifi fact check: fiduciary status, fees, and SEC/FINRA record

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Is Empower Advisory Group a Fiduciary? Fees, Ownership & SEC Record (2026 Profile)

Truthifi Bot

ยท

Published

ยท

Updated

Empower Advisory Group โ€” Truthifi fact check: fiduciary status, fees, and SEC/FINRA record

Want to hook AI up to your finances?

Get startedโ€”itโ€™s free

Is Empower Advisory Group a Fiduciary? Fees, Ownership & SEC Record (2026 Profile)

Truthifi Bot

ยท

Published

ยท

Updated

Empower Advisory Group โ€” Truthifi fact check: fiduciary status, fees, and SEC/FINRA record

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No commissions, no ads, no advice. This Empower Advisory Group profile draws only on public records, each linked so you can confirm it yourself.

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  1. Check the SEC adviser record. Open the SEC's IAPD record for Empower Advisory Group (CRD #112058) and confirm its registration.

  2. Read the filings. Review the Form ADV / Form CRS and any disclosure section linked from the IAPD page.

  3. Confirm the entity. Match CRD #112058 / Empower Advisory Group so you're reading the right firm.

The short answer: is Empower Advisory Group a fiduciary?

Yes. Empower Advisory Group is a fiduciary when it acts as your investment adviser, and with $195.4 billion in client assets it is among the larger SEC-registered investment advisers. Publicly, it files with the SEC as Empower Advisory Group (CRD #112058). According to its latest Form ADV (filed July 9, 2026), the firm reported $195.4 billion in regulatory assets under management (a firm-reported figure). Its Form ADV (Item 5.E) lists how it is paid: a percentage of assets under management and fixed fees.

Its Form ADV also reports that a related person is a broker-dealer (Item 7.A), and brokerage accounts fall under Regulation Best Interest instead. Ask which capacity covers each of your accounts. The firm must tell you.

Our take: with a broker-dealer in the same corporate family, "is it a fiduciary?" matters less than "on which of my accounts?" We recommend getting that answer in writing, account by account, before you move or roll over any money.

What "fiduciary" means: a fiduciary is legally bound to place a client's interests above its own. (More on fiduciary duty)

Empower Advisory Group at a glance

โœ… Verified from public filings, last checked October 5, 2026. Empower Advisory Group (SEC CRD #112058) is a fiduciary when acting as your adviser, on an advisory-fee basis, with $195.4 billion in regulatory assets under management. Every figure below links to its primary source.

What

Empower Advisory Group

Source

SEC CRD

#112058

IAPD

Registration

Investment adviser, with a related person that is a broker-dealer (Form ADV Item 7.A)

IAPD

Registered since

November 22, 2000 (SEC)

IAPD

Fiduciary?

Yes, when acting as your adviser

SEC adviser standard

Fee model

Advisory fees (no commissions reported in Item 5.E)

Form ADV Item 5.E

How it's paid

A percentage of assets under management and fixed fees

Form ADV Item 5.E

Regulatory Assets Under Management

$195.4 billion (Form ADV filed July 9, 2026)

IAPD

Client accounts

297,074 (209,380 discretionary)

IAPD

Employees

8,051 (6,138 in advisory roles)

IAPD

Ownership

Parent-owned

Form ADV Schedule A

Disclosures

Form ADV answers Yes to one or more disciplinary questions. Read them on IAPD

IAPD

HQ

Greenwood Village, CO

IAPD

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Empower Advisory Group fees: what you'll pay

Here's what Empower Advisory Group charges, and where those fees come from. Empower Advisory Group charges advisory fees: according to its Form ADV (Item 5.E), it is paid a percentage of assets under management and fixed fees, with no commissions reported for its advisory services. The same filing reports sales activity by the firm or a related company, including the broker-dealer named in Item 7.A, and that side of the business can be paid by commissions. Ask how each part of the relationship is paid. The fee schedule itself is in its Form ADV Part 2A.

Advisory fees are what clients pay the adviser directly. Commissions earned through a related broker-dealer or insurance business are a separate source of pay. If you're weighing this structure against a firm with no sales arm, see Fee-only financial advisor: costs and how to find one. And before judging the percentage alone, read Are you paying too much? Why that might be the wrong question.

Who owns Empower Advisory Group, and what conflicts does it disclose?

The Empower Advisory Group ownership picture is on file with the SEC. Empower Advisory Group is owned by Empower Services Holdings US, LLC, as listed in Schedule A of its Form ADV. (Form ADV Schedule A)

Its Form ADV Part 2A describes the firm's conflicts of interest, including how it and its advisers are paid.

Empower Advisory Group SEC record: disclosures

To check Empower Advisory Group's regulatory record, start with the firm's own filings. Empower Advisory Group's Form ADV answers Yes to one or more disciplinary-history questions. A disclosure can be a regulatory, civil or criminal matter involving the firm or a related person. Read each item in context on IAPD before drawing conclusions. A Yes answer alone says nothing about when a matter happened, who it involved or how it ended; that detail sits in the individual entries on IAPD.

On the record, the firm has been registered with the SEC since November 22, 2000, makes notice filings in 53 jurisdictions, and reports 8,051 employees, 6,138 of them (about 76%) in investment advisory roles. "Is Empower Advisory Group legit?" comes up a lot. Its registration, CRD and filings are public and verifiable. That confirms it is registered and subject to regulatory oversight. It doesn't tell you what you'll pay, so the next stop is the fee schedule in Form ADV Part 2A and how the related broker-dealer is compensated.

Reading Empower Advisory Group reviews against the public record

Star ratings and client comments describe what working with a firm felt like. They usually don't show what the firm reports to regulators. For Empower Advisory Group, three filing details are worth setting beside any review. First, pay: advisory fees with no commissions in Item 5.E, alongside a related broker-dealer disclosed in Item 7.A. Second, ownership by Empower Services Holdings US, LLC, and the conflicts described in Part 2A. Third, the Yes answers on its disciplinary-history questions. Read reviews alongside the record, not instead of it. Comparing firms? The Truthifi advisor fact packs lay out other advisers' filings the same way.

How to verify Empower Advisory Group yourself

You can verify everything above yourself in three steps:

  1. SEC adviser record (IAPD): https://adviserinfo.sec.gov/firm/summary/112058.

  2. Form ADV / CRS: linked from the IAPD page.

  3. Confirm the entity: match Empower Advisory Group (CRD #112058) so you're reading the right firm.

What Empower Advisory Group does and who it serves

On its Form ADV, Empower Advisory Group reports providing financial planning, portfolio management for individuals and small businesses, and educational seminars.

According to Item 5.H of its Form ADV, it provided financial planning to about 31,000 clients in its last fiscal year, a count the form keeps separate from the client totals below.

Its Form ADV (Item 5.D) breaks its clients down by type:

Client type

Clients

Assets managed

Individuals

272,823

$127.04 billion

High-net-worth individuals

20,524

$38.72 billion

Pension and profit-sharing plans

1,191

$3.95 billion

Charities

60

$17.4 million

State or municipal government entities

2,400

$25.56 billion

Corporations or other businesses

76

$139 million

The distribution is uneven. Individuals hold about 65% of the reported assets. Yet 2,400 state or municipal government entities, under 1% of clients, account for about $25.56 billion, roughly 13%. A retail investor here sits in a book that also serves public-sector clients.

The firm reports 209,380 discretionary accounts (the firm can trade without seeking your approval first), about 70% of the total, and 87,694 non-discretionary, according to Item 5.F. Those account totals, 297,074, match the sum of the Item 5.D client rows above. The SEC treats clients and accounts as separate counts, so check both items on IAPD before leaning on either figure. Its main office is in Greenwood Village, CO.

It reports it does not itself take custody of client assets, though a related person does (Form ADV Item 9.B). That split has a practical upshot: the related custodian's statement, not the adviser's own report, is usually the record to check your holdings against.

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You've vetted the firm. Now make sure the advice runs on the full picture.

Confirming Empower Advisory Group is registered takes a few minutes. Any advisor can only act on what they can see, and what they see is partial: scattered accounts, an old rollover, costs that never surface on a statement. This is where Truthifi comes in.

How Truthifi can help

Truthifi links your accounts read-only and shows what you own, how it's allocated, how it's performing and where the risk sits, including single-stock exposure, returns next to a benchmark, a fee breakdown of the fees on each account, by type, and your Truthifi Score. You can share the accounts you choose with your advisor at Empower Advisory Group.

Prefer your own AI? A paid Truthifi plan lets you connect an AI assistant that supports MCP sign-in (MCP is the standard that lets an assistant such as Claude securely sign in to outside tools). Truthifi Connect is the lighter membership for people who only want to use their own assistant. Asking that assistant about your fees takes a higher tier: Monitoring or Monitoring Plus+. The pricing page compares what each tier costs and includes. For a walkthrough, see How to ask AI about your real investment accounts.

Ask AI about your Empower Advisory Group accounts

Once your accounts are connected read-only, you can ask in plain English:

  • "What do I own across my Empower Advisory Group accounts and everything else, and how is it allocated?"

  • "What am I paying in fees on each of these accounts, by type?"

Try it with Truthifi: start for free at app.truthifi.com and run a Monitoring Checkup (limits apply).

No commissions, no ads, no advice: Truthifi is not an investment adviser and doesn't give investment, tax or legal advice. Its access is read-only, so it can show your Empower Advisory Group accounts next to the rest of your money without trading in any of them. Start free (limits apply). Monitoring Checkup is free. Link up to 10 connections, per Truthifi's pricing page. Plans and limits are on the pricing page โ†’ truthifi.com.

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FAQ

Is Empower Advisory Group a fiduciary? Yes, when acting as your adviser. Its Form ADV reports a related person that is a broker-dealer, and brokerage accounts fall under Regulation Best Interest instead. Ask which capacity covers each of your accounts.

Is Empower Advisory Group fee-only? Not necessarily. Its Form ADV (Item 5.E) reports no commissions for advisory services, but the filing also reports broker-dealer, insurance or other sales activity by the firm or a related company, which can be paid differently. Ask whether anyone handling your accounts earns commissions through the related broker-dealer. The details are in its Form ADV Part 2A.

Who owns Empower Advisory Group? Empower Advisory Group is owned by Empower Services Holdings US, LLC, as listed in Schedule A of its Form ADV.

Does Empower Advisory Group have complaints or disclosures? Yes. Its Form ADV answers Yes to one or more disciplinary-history questions. Read each item on IAPD, in context. A disclosure is not by itself proof of current wrongdoing.

Is Empower Advisory Group legit? Empower Advisory Group is registered with the SEC (CRD #112058) and its filings are public on the SEC's IAPD site, which confirms it is registered and subject to regulatory oversight. Registration doesn't tell you whether it's the right fit or what you'll pay, so read the fee and conflict sections of its Form ADV.

Can AI help me check whether I'm getting good value? Yes. Start free (limits apply): Monitoring Checkup is free and lets you link up to 10 connections. You can also connect an AI assistant you already use (such as Claude). On Monitoring or Monitoring Plus+ you can ask it, in plain English, about the fees on each of your accounts. Truthifi is not an investment adviser and doesn't give investment, tax or legal advice.

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About this profile

Truthifi built this profile from the firm's own SEC filings (Form ADV and, where filed, Form CRS). Every page is reviewed by the Truthifi Team before publishing. The Truthifi advisor fact packs are an ongoing series checking U.S. investment advisers against their public filings, one firm at a time.

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A note on sources. The facts on this page come from publicly available documents, Empower Advisory Group's SEC filings, each linked inline so you can verify it yourself (SEC data current as of October 5, 2026). This is general information, not financial or legal advice, and Truthifi is not affiliated with Empower Advisory Group. Regulatory records change, so always confirm against the official sources linked above. Spot something that should be corrected? Email us at support@truthifi.com.

Disclaimer: This article is for educational purposes only and does not constitute financial, tax, or legal advice. It should not be construed as a personalized recommendation regarding any investment, financial advisor, or financial product. All calculations use hypothetical scenarios and historical return assumptions; actual results will vary. Past performance does not guarantee future results. Consult a qualified financial professional for guidance specific to your situation. Truthifi is an investment monitoring platform โ€” not a financial advisor, broker-dealer, or tax professional. Truthifi does not manage assets, recommend investments, sell financial products, or provide personalized financial advice. Truthifi earns no revenue from advisor referrals, product commissions, or AUM fees. Statistics and data cited reflect publicly available sources current as of the articleโ€™s publication date. Sources are linked throughout.